Press release 05/11/2005
sdz GmbH - Direct World is regional winner in Deutsche Post Mailing Competition 2005
(Dresden, May 10, 2005) On Wednesday, May 4 2005, Dresden sdz GmbH Direct World, the regional winner in the Deutsche Post Mailing Competition 2005, was promoted to the second round, the nationwide competition. The company ranked first in the “Agency House Advertising” category and is now among the best of the best.
Biosphäre Potsdam hosted the awards show. In a pleasant atmosphere, all participants eagerly waited for the announcement of the regional champions from the eastern German states. The mailing competition comprises four categories: Standard Format, Open Format, Partially Addressed Mailings, and Agency House Advertising. sdz GmbH Direct World is now entitled to display the Mailing Competition logo for a whole year.
The submitted mailing won over the judges by a clever combination of offset and digital printing. The eye-catcher was a postcard fanfold with a personalized image as a mailing booster. sdz GmbH developed the platform-independent DirecType® software. The image personalization software allows any photograph to be personalized for the recipient. At the same time, the mailing showcased the DirectAd® innovation and invited the reader to visit the sdz GmbH at the DIMA 2004 in Düsseldorf.
About sdz GmbH Direct World.
sdz GmbH Direct World was founded as a wholly-owned subsidiary of SDV Die Medien AG in 1998. The enterprise, being a nationwide key player in this sector, offers a diversified portfolio of Direct Marketing and Printing on Demand products and services. sdz GmbH – Direct World gained renown with its DirectCard®, a personalizable card in four-color digital print for mailings.
Book and Document on Demand are other core products. sdz GmbH - Direct World provides all letter shop services, including data handling and fulfillment.
